Goff and Howard Public Relations / Public Affairs Logo

Wednesday, February 18, 2009

New measure of press conference success

How many news cameras does it take to claim a news conference a success?

In the past, four cameras (channels 4, 5, 9 and 11) was a grand slam. But today, one camera is the new gold standard. That is, if you get the golden video-pooler camera. . .

MinnPost reports in the story, “Happy together: TV newsrooms begin regular video-pooling.”