Posts
A year ago today, Goff & Howard set out to give our “spin” on blogging and the information we find most interesting – trends in the ever-changing media, the latest social media crazes, updates and insights from our State Capitol, and more. It took some work, but the GH Spin has become a part of our culture. Looking back on the past 12 months, here are the top five things we have learned about blogging.1. Blogging is harder than it looks – finding the right mix of provocative, funny and serious topics is an art.
2. Update frequently, but only if you have something interesting to say. Quality matters!
3. Keep posts short and sweet – these days, no one has time to read pages of text.
4. Get the whole team involved – it takes a village and an entire office to keep a blog fresh and the views diverse.
5. Don’t take yourself too seriously. Sometimes the best ideas and posts come from just having fun with an idea.
